"... research shows that including a hashtag in a Tweet distracts people from doing what a marketer actually wants, like visiting a website or installing an app. A Tweet that doesn’t include a hashtag or @ mentions will generate 23 percent more clicks, Re/code reports. The extra distraction hurts, not helps, social media marketers.
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| Hashtags use in Super Bowl Ads |
http://www.skyword.com/contentstandard/news/social-media-trends-is-it-time-for-brands-to-retire-the-hashtag/
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